Arctic Zone Inflatable Cooler

My first job out of college was working for Arctic Zone + California Innovations. I was responsible for creating graphics for lunchboxes as well as new product innovations. This product came about from a team conversation about insulation. We identified that insulation is mostly air, and I wondered if my self-inflating air mattress could be an efficient cooler. We took this idea and developed a commercial product that used the same self-inflating technology. I oversaw the tech pack creation and development of this innovative new product.